AI Insights · Timothy · July 2022
Top 5 Health and Fitness Apps on iOS in New Zealand: Q2 2022 Performance
In Q2 2022, top health and fitness apps on the iOS platform in New Zealand showed diverse trends in revenue, downloads, and active users, with apps like Calm and MyFitnessPal standing out.
In the second quarter of 2022, the top five health and fitness apps on iOS in New Zealand exhibited a range of performance trends. Here's a closer look at their weekly revenue, downloads, and active user metrics.
Flo Period & Pregnancy Tracker experienced fluctuations in weekly revenue, peaking at approximately $9.4K in early May. Weekly downloads saw a slight decline, starting at around 1.1K at the beginning of April and dropping to about 731 by early June. Active users remained relatively stable, hovering around 40K throughout the quarter, with a minor peak of 42.9K in early May.
MyFitnessPal: Calorie Counter showed a positive trend in weekly revenue, reaching a high of $10.9K at the end of April. Downloads fluctuated, starting at nearly 1K in late March and ending at about 774 by the end of June. Active users experienced a slight decline, from around 46.6K in late March to approximately 41.4K by the end of the quarter.
Sweatcoin Walking Step Counter had relatively low weekly revenue, peaking at $621 in the first week of April. Downloads started strong at about 1.5K in late March but dropped significantly to around 341 by the end of June. The app's active users saw a minor decline overall, from approximately 7.2K in late March to about 6.1K by the quarter's end.
ShutEye®: Sleep Tracker, Sound saw its weekly revenue peak at around $3.6K in late April. Downloads were highly variable, with a notable spike to nearly 1.9K in mid-April before stabilizing around the 200-500 range. Active users peaked at about 2.1K in mid-April, declining to around 496 by the end of June.
Calm demonstrated strong weekly revenue, peaking at approximately $12.2K in mid-April. Downloads remained relatively stable, fluctuating between 533 and 819 throughout the quarter. Active users showed consistent engagement, maintaining levels around 11K with minor fluctuations.
These insights, derived from Sensor Tower data, reveal the dynamic performance of health and fitness apps in New Zealand. For more detailed insights, visit Sensor Tower.
